The SD Association was formed in 2000 by three companies. The organization aims to promote the use of SD cards and other interoperable memory devices. Its members include various manufacturers of consumer electronics, video and photography products, and digital cameras. The association’s mission is to “enhance the use of interoperable memory cards and devices” and is dedicated to helping consumers choose the best type of memory card. The SD Association consists of more than a thousand product manufacturers, and its goal is to promote a more compatible market for all these technologies.
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